Category: Money Stories Pillar 3

Don’t Ask “What Will Give Me the Highest Return?” Ask This Instead

“What will give me the highest return?” I have heard that question for decades. It…

The 10 Questions to Ask Before Investing ₹1 Lakh

A reader once asked me: “Just tell me where to put ₹1 lakh.” It is…

How to Read a Financial Product Before Buying It

A client once signed a financial document in minutes. The conversation had been pleasant. The…

Why Financial Products Become Complicated

Early in my career, I witnessed a product discussion that stayed with me. A senior…

Insurance Is Not Investment: Let’s Stop Mixing the Two

A family once showed me its “investment portfolio.” It looked impressive. Policies everywhere. Premiums being…

Emergency Fund: How Much Is Enough?

An emergency fund is one of the least exciting financial assets. Until the day you…

SIP Is Not a Strategy. It Is a Method of Investing

A young investor once told me proudly: “My strategy is SIP.” I asked: “SIP into…

Different Clothes for Different Situations: When Do You Need a Financial Expert?

You wouldn't wear beach clothes to a board meeting. You wouldn't wear a three-piece suit…

Should You Pay a Financial Advisor? Absolutely — But For What?

A family once asked me: “Why should we pay someone for financial advice? Everything is…

₹1 Crore + 1% Fee: What Does It Cost You Over 10, 20 and 30 Years?

I once ran a simple calculation for a client. Starting portfolio: **₹1 crore.** Then we…